There are five easy things you can do to help an author that require no specific training or equipment.
Please buy and read the book! The main thing the author wants is for you to enjoy it.
Feel free to buy it as a print book, an e-book, or an audio-book. A smart author wants all readers.
If you like it, please, please talk about it – online and face to face. Personal recommendations count. If you’re a social media person, you know what to do. You can help authors you like.
Please think about rating and reviewing on Amazon and Goodreads. It’s easy – giving a star rating takes less than a minute. Reviews do help readers decide; also, more reviews make the book more visible online. A review never has to be an English Literature essay. A few quick lines would be great.
Libraries and charity shops serve the broader purpose of promoting literacy. Most authors use them and encourage them.
Here are five things NOT to do when an author has a book out
Please don’t worry if you haven’t time or energy.
Don’t send bad reviews. They’ve seen it. You’re rubbing their face in it.
Don’t tell them their book is not being stocked in any particular shop. No shop can stock more than a minority of titles, and 99% of the time there is nothing the author can do.
Don’t be rude to booksellers or anyone else; don’t move their books in the shop.
Forget to buy it.